SEO or Search Engine Optimization is getting tough day by day. Thanks to Google search algorithms and their user’s behaviors.
Do you want to make your website search algorithms proof?
Do you want to rank your website in the top search results for the long term?
Do you want your website to be visible to your right audience in lesser time?
Here, I have listed 27 extraordinary SEO secrets or tips for you.
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Attention: Startup founders, entrepreneurs, freelancers, and marketers these 27 extraordinary SEO secrets or tips will improve your website ranking in Google.
Before you go ahead and learn those strategies, I would like to inform you that these tactics only work if you will implement these things properly on your website.
So, let’s begin the learning tour of 27 extraordinary SEO secrets.
#1 User Intent Long Tail Keyword Research
Keyword research is the first powerful step in search engine optimization. This can make or break your SEO campaign.
If your keywords are right and powerful then it won’t just save your funds but also plenty of energy that you will squander on overthinking, tools, and expert hints.
The way to choose effective keywords and phrases?
There are 3 kinds of keywords that are
- Informative
- Navigational
- Transactional
If I’m not wrong, most of us do not think about these keyword types before starting the study. By way of instance, if you’ve got 3 weeks old site and you’re attempting to find a top ranking for short keywords then you’ll burn your calories in frustration, anxiety, and anger.
As stated by me, you must first begin with long-tail keywords that are specific types.
#2 User-Friendly Website and its Architecture
A silo and also fantastic site architecture not only aid the bots to gather info from the site but besides, it enable the user to comprehend your site for studying or shopping.
More you have got the user average session duration you’ll get more conversions.
Follow these tactics:
- Create your site mobile friendly
- Insert breadcrumbs
- Prevent Irritating pop-ups
- Prevent more CSS and Javascript over the fold
#3 Deep Internal Linking with Relevancy
Do you know when you link your new web pages with the old and authoritative webpage you’ll get a ranking boost?
Never leave your page without internal links. Keep away from orphan pages that have no caretaker. Never leave your pages without relevant internal linking
#4 Avoid Unlinked Web pages
Take an audit and check that all your pages are interlinked if not then do it now. Because you are wasting your effort on writing great content on a webpage.
Avoid unlinked web pages and make every web page interlinked with high authoritative pages. You can check the authority of your various pages with the help of the best SEO tools.
#5 Schema Markup Optimization
You know about Schema, but have you ever wondered why Google loves pages with schema coding?
Schema codes are specially designed markups to instruct the bots about the webpage. You have seen rich snippets results like this. This is due to Schema markup optimization.
#6 Accelerated Mobile Pages Design
AMP stands for accelerated mobile pages. These are special pages that open faster on mobile with fewer images. AMP pages are more indexed in mobile SERP. Don’t forget to add the AMP page today.
#7 Regular Website Technical Audit
We human beings, go for regular health checkups but most of us don’t check the website health after a month or a year. This is crucial for SEO. Check these elements
- Page Speed
- Mobile-Friendly Pages
- Website Security
- 404 Pages or not found pages
- Crawlability of website
- Indexation of website
- and of course, Links
#8 Enhance Website Queries CTR
CTR or click-through rate is the ranking signal. Start working on your CTR today. Create several meta tags for a similar page and test their click-through rate. Set the higher CTR meta tags.
#9 Add Unique and Long Content
Content is king in SEO…..Blah blah blah…
Content is king but we don’t research for it more. We don’t consider the length of content. The length of content is a ranking signal. So, write more and better research unique and long content. Promote it so much that it reaches your right audience.
#10 Don’t Forget Web Content Creating Audience
You want the link but why anybody likes to give you a link.
The answer is you have to add and share some incentive content that is required by web content creating audiences like bloggers, writers, and news agencies. This will boost your ranking and traffic.
#11 Upgrade UnRanked Web Pages
You have added so many web pages on the internet out of these only a few are ranking on the first and second pages.
What about other pages?
My answer is – upgrade those pages ASAP.
Old pages are an online hidden asset. Upgrade those old pages with the latest information, stories, and data. This will boost your web page appearance.
#12 Focus on User Problems through Questionnaire
This is due to the Google Hummingbird Update. Your page will rank at 0 positions if your webpage has a detailed answer to any question. So focus more on question-based queries in your online marketing strategy.
#13 More GiveAways
Everyone likes free materials. So share more giveaways. You can share giveaways like ebooks, courses, tools, etc.. In return for this, you will get links and traffic.
#14 Use Freemium SEO Tools
We have all been doing SEO for the last 2, 3 4, 5……. years, and so on. Some SEO’s are at the top but some are still struggling. This is due to a lack of the best SEO tools. Some SEO experts are using the best SEO tools like Ahrefs, MOZ Explorer, SEMrush, and more… These SEO tools help in competitor analysis, content research, keyword research, and more. You can check their features on their official pages. These SEO tools provide 1 month free trials also.
#15 Add FAQ Pages
FAQ is frequently asked question pages. These pages are very important if you are selling products online.
When your brand gets popular then people start asking questions related to your services on the internet.
If you are new on the internet then creating FAQ pages will help you in delighting your audiences in the future.
#16 Acquire All Type of SERP
Do you know about all the features of Google SERP?
No, then it’s ok
Check the all features of SERP here these are
- Paid Results
- Local Packs
- Images Results
- Videos Results
- Organic Results
- Rich Snippet
- Google answers
#17 Set Alert for all types of Search Engine Algorithms Update
Be updated in all minor and major search engine updates. Make an eagle eye on all the algorithm updates. Create a Google alert and be updated. Make your new SEO strategy according to the new update.
#18 Infographics Works
Infographics are one of the most trending content types on the search engine. Create and share more and more infographics. Infographic must have the following elements
- Data with graph
- Survey reports
- Catchy graphics
- Source link
- Brand Name
#19 Local Search Results
You have seen from some months, Google showing more local results on various queries. Add more landing pages based on local queries and stories. Verify your business on Google and Bing.
#20 Guest Posting
One of the most effective strategies in SEO. Guest posting is a boon for high authority links and website traffic. Start posting on another website for more high-quality backlinks and conversions.
#21 Influencer Marketing
Last but not least. Create great content and reach your targeted audience influencer. If they liked your content then they will give you a mention or link back. These influencer links can give you tons of traffic. Reach out and make relations with influencers.
#22 Voice Search Optimization
According to Google reports on voice search, in 2020 50% of users will use the voice search feature for searching solutions for their problems.
Already more than 35% of users of Google are using voice search.
You should optimize your website for voice search. For this, you need to focus on
- User intent queries
- Faster landing pages
- Proper heading tags optimization
- Latent Semantic Indexation
- Images Optimization
- Schema Markup
#23 Featured Snippets
This is a new trend at the end of 2019 and will grow in the coming years. You see these types of results when you search anything on Google these days, this is called featured snippets or ZERO search ranking. This featured snippet is used for voice search results.
#24 Reviews Matters
Near August 2019, Google announced they will support and show reviews star ratings with search results that have user-generated reviews schema on the pages.
Reviews count as a signal of authority in search results because it improves your CTR and hence ranking.
#25 Personal | Website Branding
Branding or you can say your website branding is a great signal of your authority on the internet. When people use navigational keywords or your brand name keyword then Google gets a signal of your authority.
Start working on branding & PR.
#26 Content Research & Marketing
Nowadays millions of content are added on the internet for getting more organic traffic from Google but most of them failed to recognize their audience.
You need to first study your audience on the base of
- Demographics
- Psychographics
- Occupation
- Problems
After studying your target audience then you should post content
which is problem-solving and unique content.
#27 Speed is Everything
Speed is very important on the internet. According to stats by Google, every user on Google user has a less than 10 seconds time span on the landing page. You need to make your website faster and user-friendly.
Focus on these things for speed
- Caching system
- CDN
- Lazy loading
- Accelerated Mobile Pages
These 27 extraordinary SEO secrets will help your website to rank well on Google, Bing, and other search engine.
These secrets are used by top SEO experts to rank high on the search engines.
Comment below if you have any strategy of ranking in 2022 or coming years which I haven’t listed here or asked me a question regarding any of these SEO strategies.
Hurry up because this comment section is open for a few days. After that commenting will be closed.
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Have a great year ahead!